By Briyah Paley
Boston’s magazine industry just got juicier. Juicy Magazine is the newest one in town, although you won’t find it on newsstands just yet. Since their readership age is 18-30 years old, issues can be found on college campuses around Boston along with selected coffee shops and record stores.
Its distribution and amount of pages will increase with each new issue, owner and publisher Geddy Patricks told the News.
For the moment, Juicy is being hand delivered, much to the disbelief of its potential readers.
“They don’t believe it’s for free,” said Patricks, who would like the magazine to eventually be subscriber based and distributed to other cities besides Boston.
Looking through Juicy’s first two issues, a reader would never know that their staff is fresh out of college and some have had little writing experience before.
Joanna Prisco, the fashion editor, had never written about fashion before she got hired to work for Juicy.
“A friend of mine was writing for [Juicy] and told me it would be great,” she said.
“This is the only glossy of its kind.” However, Prisco does know about music and plays in a band called Pick-ups. The group played at a party for the magazine at the Vivid Lounge in Government Center last week.
The magazine parties (they had one for their first issue last April) has become a fixture for Juicy because it helps them pay their production fees. By charging $10 a person, Patricks is able to pay most of the costs to put out the magazine. He finds a sponsor to provide free drinks and the lounge gives them a deal as well.
Laurie Mingolelli, Juicy’s editor-in-chief, has been with the magazine since it started a year ago.
“Geddy moved to Boston with a dream,” she said.
Patricks, originally from a political family in Connecticut, attended Northeastern for a year but dropped out to pursue film at Keene State in New Hampshire. He would have gone straight to New York to get his foot in the door, but, “I wanted to be a big fish in a small pond,” he said.
Patricks originally wanted to work in the film industry but ended up working as the editor of endzonemagazine.com, an arts and entertainment mag before deciding it was time for him to start his own.
“Film and magazines are related because they both tell a story,” he said, adding that his goal is still to get into film production, taking after Steven Spielberg, his idol.
While Juicy isn’t in direct competition with other magazines yet, there are a few contenders. The Improper Bostonian comes out every two weeks while Boston Magazine is published monthly. Juicy, still an independent publication, plans to release a new issue every other month.
This month’s coverboy is “American Pie” star, Eddie Kaye Thomas, who was found through a friend of Patricks is a publicist. He hopes that actress Maggie Gyllenhaal will be the next covergirl.
Juicycan be found onat the Curry Student Center, or visit their Web site, juicymagazine.com for more information.