SoWa Art + Design District, a creative community located in Boston’s South End, held the first weekend of its fourth annual Winter Festival Nov. 30-Dec. 2. It will continue this weekend, Dec. 7-9.

SoWa hosts a number of events each year, ranging from art walks to food and artisanal festivals. This year’s holiday event was sectioned into a Winter Wonderland and a Makers Marketplace, located along Harrison Avenue. The Winter Wonderland included food trucks, face painting, a DIY wreath workshop and other festivities. Adult visitors were encouraged to enjoy craft cocktails while listening to live holiday music performances.

The Makers Marketplace housed vendors in a festively lit shopping village, and between both weekends will feature more than 100 vendors from the Greater Boston area, including jewelry makers, artists and chefs. Some vendors have sold their crafts at various SoWa-held festivals for multiple years, gaining familiarity with the district’s repeat customers.

Madison McKenna, owner of The Cyprus Cabinet, has sold her goods at other SoWa festivals and is a second-time Winter Festival vendor. She uses recycled copper, crystals and minerals to make unique jewelry intended to manifest healing and growth. McKenna enjoys seeing customers that have shopped with her since her first SoWa summer market.

“The SoWa markets were our first markets that we actually found out about [when we started],” McKenna said. “A lot of the people that come and visit us were the people that met us when we first started.”

Similarly, Laurel Greenfield, owner of Laurel Greenfield Art, recognizes a lot of customer faces from previous events.

“I see a lot of the same people come to multiple days over the summer,” Greenfield said.

She creates original paintings inspired by her favorite foods and turns them into prints.

“My favorite piece is probably the little pies, but my best sellers are the bagels and donuts,” Greenfield said of her colorful prints.

Customers both new and old enjoy the merry atmosphere and local business aspect of the event. NU third-year health science major Mackenzie Geppert attended the festival for the first time this year looking for Christmas gifts for her mom.

“I think it’s an awesome environment, and I love shopping around at local places,” Geppert said.

While she doesn’t shop locally very often, Geppert appreciated the opportunity to support numerous Boston-based businesses at once.