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The independent student newspaper of Northeastern University

The Huntington News

The independent student newspaper of Northeastern University

The Huntington News

The independent student newspaper of Northeastern University

The Huntington News

Anya Hill

Anya Hill, Copy Staff

All content by Anya Hill
A Northeastern University seal in 1965. During the late 1950s Northeastern began solidifying the role of its PR department. Photo courtesy Northeastern University Archives and Special Collections.

Behind the creation of Northeastern’s brand: The emergence of the public relations department

Anya Hill, news correspondent
February 3, 2025

Northeastern University’s Office of External Affairs has a succinctly stated goal on its website: to position the university as “the world leader in experiential learning and an engine for global impact.” While...

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