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The independent student newspaper of Northeastern University

The Huntington News

The independent student newspaper of Northeastern University

The Huntington News

The independent student newspaper of Northeastern University

The Huntington News

Zeynep Tuncer

All content by Zeynep Tuncer
Perime Magazine is one of many businesses capitalising on their TikTok presence to increase growth and brand loyalty.

The effects of TikTok virality on small businesses

Zeynep Tuncer, news correspondent
February 5, 2021

Since its emergence in 2017, TikTok has taken the world by storm. The social media platform that gained recognition for its 15-second viral videos has quickly climbed the charts and become one of the most...

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